Doc Yankee
Oh, come ON, now! Do you really think that I like to work in soup kitchens, I do a lot of fund raising, I run a rescue shelter for animals, I eat only healthy and organic food and all that? Nah.
So, okay. The reading a book part is legit. And I do exercise regularly and eat healthy food.
So here’s the real me.
Going over tv scripts with former client U.S. President Gerald R. Ford
I’ve been in the business of running a business for a long time -about 40 years now. All in the communications area -ad agencies, video production companies, creative services. I’ve been managing editor of a slew of magazines and newspapers, a radio deejay, professional musician, professional voice talent, screenwriter, the list goes on and on.
I’ve written close to 20 books and videos on business marketing, management, and advertising; I’ve written around 500 newspaper and magazine articles and I’m regular columnist for EventDV magazine, president of Opin Marketing and founder of the Video Business Advisor, a unique online resource for videographers worldwide. I know this stuff pretty well.
I’ve been a musician as far back as I can remember -started lessons when I was five -and over the years, have enjoyed the company of many fellow players -many of them absolutely extraordinary.
Still collecting model cars!
I believe in enjoying every ounce of life available to me -which is why I love New Orleans, old Benzes, good wine, pretty dark-
haired wimmen, sailing, smart & unruly friends, great food, islands, music that makes the little hairs on my arms stand up, and little port towns on the Great Lakes or the seven seas.)
A great old B3 -now that's living!
But enough about me. Let’s talk about you.
I want you to be successful at whatever it is you choose to do, aside from bilking taxpayers, robbing banks or appearing on some crappy reality TV show. Which is why I launched Doc’s Marketing Mojo. With all the Bad Voodoo out there, I thought we could use a little good Mojo to set ourselves right.
You don’t have to forward anything to 2000 of your friends to be successful, nor will the Mojo leave you if you don’t spend $500 or more on this site.
That’s not the point.
We want to show you how to be a remarkable marketer of yourself and your business. We’ll keep it short and we’ll keep it simple. And yes, we’ll have a good time in the process.
:::
Here’s what some very nice people have said about me.
“Steve works tirelessly to accomplish more than I could imagine possible for one person. He’s everywhere!
Whatever needs to be done, gets done. Constantly generating new marketing ideas and plans that WORK!”
LaDonna Moore
LaDonna Visual Artistry
“I have the highest praise for Doc Yankee’s work, expertise and value-added services. His knowledge of the industry and overall marketing advice have been a great asset for my business and personally as I navigate the business world as a solution provider, seeking a full-time position in marketing, communications, training, and video production. I use a great deal of his advice and perspectives on dealing with associates and clients with integrity and creativity.”
Steve Goolian
Hired Doc as a Career Coach
“Steve Yankee is an innovative marketing icon with a personality. His advice is sound, straightforward and comprehensive. He can taylor his advice for your particular industry and/or situation and listens to your needs.”
Ed Wardyga
Keepsake Video, Inc.
“Doc knows his stuff when it comes to marketing. His products and services have been extremely beneficial to me in growing my business and I would highly recommend him to anyone needing help growing their business.”
Michael Gebben
“Doc’s expertise in the field of multimedia production was essential in getting me to where I am today. His input was key in my decision to diversify my client pool to focus on the West Coast and I am now handling multiple projects for three companies.”
Thomas Awrey
Hired Steve as a Career Coach
“Steve possesses a particularly sharp marketing acumen. His approach is never formulaic, finding just the right elements for each client to hit the sweet spot.”
Kristian Walker
Eurekaville.com
“Doc is a fantastically creative marketer and extraordinarily generous with his talents. He cuts through the clutter to offer timeless marketing advice and I find myself going back to his pearls of wisdom over and over again to make them habits in my own sales practices.”
Russ Jolly
Filed Under: Marketing Mojo on February 16
