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As the Doctor of Marketing Mojo in these here parts, I see part of my job as providing you with proven tips for using video and multimedia to bring more money into your business.
If you’ve considered hiring a professional company to produce video for your business (and I highly recommend you do so if you can possibly afford it), Brian Clark’s recent post is a must-read. “Persuasive Online Video Strategies that Prompt Action” provides excellent guidelines for creating video content, whether live-action or presentation-style, worth watching until the end. (I, for one, am particularly pleased with Brian’s comment about bullet points.)
Even if you’re not ready to take the video plunge, Brian’s post will certainly help you save money and time when you are.
This is only the tip of the proverbial iceberg. In the next few days, I’ll share some cool Video Marketing Mojo techniques compiled from top-notch video production and multimedia authorities. These are video-based marketing tools and strategies that have generated hundreds of thousands of dollars for companies of all sizes. They’re bound to get you excited about the possibilities of video-based marketing and even spark ideas of your own.
