Revealed! The Secret Marketing “Rule of Three”

Ever notice that most gas pumps give you a choice of THREE grades of gas? There’s a real reason for that -it’s kind of a secret universal law of marketing -and today, I’m not only going to reveal it to you - but I’m going to show you exactly how you can can The Rule of Three to boost your sales, too!

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2 Responses to Revealed! The Secret Marketing “Rule of Three”

  1. Don Lawler on 07/28/2009 at 9:11 pm

    Hi Steve! I love the use of video to teach marketing tips, and the gas pump schtick was fabulous!

  2. Doc on 09/23/2009 at 12:50 pm

    Belatedly, Don, thank you! I love using familiar items as props to illustrate speaking points. ‘sides, having something in my hand lessons the chance I’m going to pick my nose on camera. ;-)

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