I’ve found blogging to be a great marketing tool. It helps me to get information out about Marketing Mojo, allows me to offer business advice and marketing tactics to a large group of people, and helps to establish a tribe of people interested in creating more success for their business.
If you’re looking for a way to take your business to the next level, you might want to consider starting a business blog of your own. Of course, it’s not for everyone. And it’s not the same as a personal blog.
It has its own unique pitfalls and strengths. And here are some of each.